Marketing Associate SEO PPC(Online)

Traffika Digital

 

Online Marketing Associate SEO PPCDate of posting:27 July

Eligibility: Any Graduate
Any Post Graduate
Location: Hyderabad
Job Category: IT/Software
Last Date: 15 August 12

Job Type: Full Time
Hiring Process: Face to Face Interview, Telephonic Interview.

Job Details

Qualification:

• Any Graduate/ Any Post Graduate.

Job Description:

• Looking for Online Marketing Associate SEO PPC.

Responsibility:
SEO

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with client SEO goals
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
• Research and administer social media tools in support of clients’ social media strategy
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results
• Work closely with the other team members to meet client goals

PPC

• Work with PPC Platforms like Google AdWords, and Yahoo
• Maintain and build the PPC Campaigns to maintain the desired CPA and ROI
• Continuously build keyword lists and bids according to the lead and CPA target set
• Evaluate data from online research tools like Google Analytics and work on Landing page strategies
• Work with Marketing Managers on the PPC Strategy for their markets
• Share key learnings from research tools with the bigger team
• Set a process for reporting metrics and knowledge sharing about the markets with the bigger team
• Professional Competencies
• Passion for SEO and internet marketing
• Outstanding ability to think creatively, and identify and resolve problems
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
• Ability to clearly and effectively articulate thoughts and points
• High levels of integrity, autonomy, and self-motivation
• Excellent analytical, organizational, project management and time management skills

Desired Candidate Profile:

• 1 – 3 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
• Proficiency in MS Excel, PowerPoint, and Word
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
• Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
• Experience working with CMS and building/administering content in CMS environments

Note:

• Freshers and Experienced both can apply.

Apply Now

Company Profile

Traffika Digital is an online marketing agency founded by an ex-Google employee. The company is Headquartered in Brisbane, Australia and the Asian operations are Heeadquarterd in Hyderabad, India.